Superior Comfort & Protection for Your Journeys
Buy the Michelin Primacy SUV, a high-performance, technology-laden summer tyre specifically designed for larger SUVs, crossovers and pick-up trucks to keep you safe on the road.
It delivers a comfortable and smooth ride without compromising on superior road traction and wet and dry braking and overall performance.
Buy 4 Get 15% Off when you buy
Bridgestone tyres
Promo runs until 31 October 2026. T&Cs apply
Michelin Primacy SUV Reviews
Discover the all-new Michelin Primacy 5
The all-new Michelin Primacy 5 offers exceptional comfort, safety, and efficiency for sedans, SUVs, and all engine types—electric, petrol, and hybrid. Built for durability, reduced environmental impact, and a smooth, quiet ride, it’s perfect for any journey.
Enhanced Safety & Comfort
- Uses a highly flexible tread compound which matches the shape of the road for superior traction.
- With chamfered tread blocks to prevent the tyre from distorting under road pressure.
- Designed with an optimised tread pattern for lower road noise
Michelin Primacy SUV UTQG 440 A A
Compare and Rate Your Tyre on its Treadwear, Traction, and Temperature

440 A A
• 440 Treadwear:
This grade represents the tyre's expected life/duration, ranging between 100 to 1000. Usually, the higher the treadwear rating, the longer the tyre life.
• A Traction:
This grade represents the tyre's capability to stop on wet asphalt and pavement. Ratings are expressed in letter form, with AA being the highest and C as the lowest.
• A Temperature:
This grade represents the tyre's heat resistance ability, with A as the highest and C as the lowest. Heat build-up causes the rubber to break down faster, which can cause blowouts. The higher the temperature rating, the longer the tyre life and the higher the speed rating.

440 A A
• 440 Treadwear:
This grade represents the tyre's expected life/duration, ranging between 100 to 1000. Usually, the higher the treadwear rating, the longer the tyre life.
• A Traction:
This grade represents the tyre's capability to stop on wet asphalt and pavement. Ratings are expressed in letter form, with AA being the highest and C as the lowest.
• A Temperature:
This grade represents the tyre's heat resistance ability, with A as the highest and C as the lowest. Heat build-up causes the rubber to break down faster, which can cause blowouts. The higher the temperature rating, the longer the tyre life and the higher the speed rating.
The Michelin Primacy SUV is an Asymmetrical Tyre

Asymmetrical tread patterns combine different tread types to deliver maximum wet and dry road grip via its inner and middle tread, while outside, larger and rigid tread blocks dominate the design to improve cornering.
To avoid fitting mistakes, asymmetrical tyres are labelled "outside" and "inside only" so you know if they will face your vehicle or out.

Asymmetrical tread patterns combine different tread types to deliver maximum wet and dry road grip via its inner and middle tread, while outside, larger and rigid tread blocks dominate the design to improve cornering.
To avoid fitting mistakes, asymmetrical tyres are labelled "outside" and "inside only" so you know if they will face your vehicle or out.
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